With many companies trying to shake off the drag of a global recession, CEOs are eager to find growth. One place they need to look is in… Read more “CEOs Need to Get Serious About Sales – Harvard Business Review | The Edge”
Tag: consultative sales
Collaborate or else . . . . | The Edge
Regardless of whether you agree or disagree with the recent HBR article’s, “The End of Solution Sales,” proclamation, one thing is certain. The authors of If the Customer Is… Read more “Collaborate or else . . . . | The Edge”
How to Turn a Relationship Into a Sale – Keith Ferrazzi – Harvard Business Review | The Edge
The impact of relationship building with your customers may surprise you. Ferrazzi Greenlight’s study of 16 Global Account Teams (PDF) showed that these strategic, relationship-focused teams grew… Read more “How to Turn a Relationship Into a Sale – Keith Ferrazzi – Harvard Business Review | The Edge”
