The collaborative nature of sales success demands that sales professionals be agents of change and possess the unconscious competence of tipping the balance in the favour their… Read more “Psychology of Sales – Rapport and Persuasion : The Edge”
Category: Moments of Truth
Challenging the Client’s Thinking | The Edge
Challenging a client’s thinking positions a sales professional far more favorably, credibly, and with greater access than leading with questions alone. Reflecting on the research conducted by… Read more “Challenging the Client’s Thinking | The Edge”
CEOs Need to Get Serious About Sales – Harvard Business Review | The Edge
With many companies trying to shake off the drag of a global recession, CEOs are eager to find growth. One place they need to look is in… Read more “CEOs Need to Get Serious About Sales – Harvard Business Review | The Edge”
Leaders are the Fulcrum of Change | NinetyFive5:Less Nonsense. More Sales | The Edge
Transforming sales organizations so that sales professionals can have better conversations with their customers requires the leadership needs to be on board and behind the initiative. According… Read more “Leaders are the Fulcrum of Change | NinetyFive5:Less Nonsense. More Sales | The Edge”
Consciousness In Business 